The People Who Make It Happen...

Kristin Petrovich, President
Kristin founded HD EXPO in 2001, and has continued to direct the company as a leading entertainment technology exhibition and conference for content creators.  Prior to HD EXPO, Kristin gathered international experience in production and post production in management roles at a number of companies and studios. At Spitfire Television in London she managed global production, and came in direct contact with the latest production and post production technologies.   Upon her return to the US, Kristin served concurrently as the Director of Operations & Marketing for Yeah Studios and as Production Manager of Network Programming for TriCrown Productions.  At TriCrown, she worked on a number of reality, sports, and documentary programs for ABC and FOX networks.  Kristin then joined the renowned documentary shingle ABC Kane, where she served as the International Political Liaison for a global documentary sports show. In 1997, Kristin formed KMP & Associates, a Marketing & Management Team.  Leading  KMP put her in direct contact with emerging post production and production talent as well as every major network, studio, and production company.  During that time, she recognized a need for education and community building in a period of revolutionary technological change in the entertainment industry. That recognition led her to found HD EXPO which has successfully met that need and connects with over 15,000 attendees at the expos and workshops annually.

Ms. Petrovich has presented and spoken at: SXSW Festival, NATPE, Motion Graphics Festival, SISO, Chicago Convergence and is an Associate member of the American Society of Cinematographers.
Contact: Kristin@createasphere.com

Stephanie Cameron, Director of Marketing and Communications
An integral part of the HD Expo team since the first HD EXPO in 2001, Stephanie has been instrumental in the branding, positioning and growth of HD EXPO as a multi-platform communications and education company. A successful artist, sculptor and industry veteran, Stephanie has helped to build the technical infrastructure of the HD EXPO website and communication technologies of the company, helping to position it as a cutting edge member of the entertainment industry. 

Away from her role at HD EXPO, the gifted designer is a busy entrepreneur.  She is the Acting Partner and Creative Director of the Paradigm Design Group. Some of her clients include Panasonic, The Brookturn Company, and the documentary filmmaker Angela Shelton. She has designed both on-line and off-line marketing materials, front-end web sites, motion grahics, and print. 

Prior to her tenure at HD EXPO, she was a model maker, muralist, gallery owner, and fine artist and moved to Los Angeles in 1996. The New Mexico native is married to Visual Effects Artist D. Walt Cameron and has two children. 
Contact: stephanie@createasphere.com

Brian Henderson, Sales Manager
When Brian Henderson joined HD EXPO, he brought with him a wealth of industry knowledge in team building and management. His vision for event marketing and planning as well as the implemental skills he possesses makes for a streamlined leader.

Brian has an understanding for each client’s needs and wants in specialized targeted groups. Formerly with Green Media Enterprises, a portfolio company of EBITDA Media, he was responsible for targeted market development and sales team development for a national consumer products exhibition company. As Senior Vice President of the Trade Show group for New Hope Natural Media, Mr. Henderson was responsible for all in-person events for New Hope Natural media including Natural Products Expo West, Natural Products Expo East, SupplyExpo and Organic Products Expo-BioFach America. These are just a sample of the niche companies he has worked with, bringing his specialized knowledge to form solid teams.
Contact: brian@createasphere.com

Christine Purse, President, Senior Counsel, ignite
Christine Purse has spent 15 years in strategic marketing and public relations as a senior level consultant and staff member. She launched ignite in early 2005 after a successful tenure as Vice President in charge of Marketing and Communications for Kodak-owned LaserPacific, a major post-production technology company serving the leading content creators in Hollywood. For more than ten years, her expertise has included working with Hollywood television producers, feature film productions, and global leaders in entertainment technology.

Chris is a Regional Emmy winner and recipient of numerous international and national feature film awards and a LA ProAward. She began her career at a leading regional advertising agency as a broadcast producer and was a Producing Fellow at the American Film Institute. Chris serves on the Public Relations Committee of the American Society of Cinematographers, is a former trustee of the International Documentary Association and is an active member of the Hollywood Post Alliance where she serves as PR counsel for the HPA Awards. Her other clients include technology companies, major post production facilities, filmmakers, film festivals and events.
Contact: chris@ignite.bz

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